Home » MKTG 2009 Edition (Book Only) by Charles W. Lamb Jr.
MKTG 2009 Edition (Book Only) Charles W. Lamb Jr.

MKTG 2009 Edition (Book Only)

Charles W. Lamb Jr.

Published February 20th 2009
ISBN :
Paperback
400 pages
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 About the Book 

MKTG 3.0 delivers exactly what todays students need - and want. How do we know? We asked. Wanting to build upon the success of MKTG we solicited feedback from thousands of students and hundreds of faculty about their experience with MKTG toMoreMKTG 3.0 delivers exactly what todays students need - and want. How do we know? We asked. Wanting to build upon the success of MKTG we solicited feedback from thousands of students and hundreds of faculty about their experience with MKTG to understand how we might improve upon a winner. The result is MKTG 3.0. New examples, a more open page design, and even better technology, still delivered at an incredibly low price. A teaching and learning solution unlike any other!